SUPER CHIX® SIGNS NEW MARKETS FOR 20 RESTAURANTS

SUPER CHIX® SIGNS NEW MARKETS FOR 20 RESTAURANTS IN THE SILICON VALLEY/SAN JOSE, CA AND NORTHERN COLORADO MARKETS

Super Chix is pleased to announce the signing of new franchise development groups for at least 20 restaurants with 13 in the Silicon Valley/San Jose, CA market and 7 in Northern Colorado. “We continue to be excited for the growing interest in the SUPER CHIX®Brand and the solid franchise groups we are attracting to SUPER CHIX® -- all strong, seasoned and experienced restaurant groups. 


This new franchise groups are incredibly solid, already active in other concepts in these markets, and will bring a lot of value to the SUPER CHIX® Brand and our development,”said CEO Darryl Neider.“We are pleased with the performance of our restaurants in our existing markets during this challenging period, especially our franchise restaurants in Alabama and our Utah location, which is the first SUPER CHIX® restaurant located outside of the South and Southeastern US,” said Neider. “Additionally, we are especially pleased to close our recent franchise development deals notwithstanding current market anxieties and we expect to announce several additional market deals in coming weeks; we consider these new deals to be a reflection of the strength of the SUPER CHIX® Brand, especially with our guest satisfaction, and our hard work in preparing the Company to roll out our Brand with solid franchise groups in multiple markets. Since March, we have signed new market deals for 65 new restaurant locations. 


We expect this momentum will lead to additional franchise market deals and solid restaurant opening growth in 2021 and beyond and we are thrilled to bring SUPER CHIX® to new guests throughout the country. In2021, we anticipate new restaurants openings in all of our market territories and in the first quarter in:Bozeman, MT; St. George, Spanish Fork and Riverton in Utah; Idaho Falls, ID; Spokane, WA; and San Jose,CA,” he said.SUPER CHIX® is a premium, fast-casual dining experience bringing together superior ingredients, preparation methods and recipes expected of a great dining experience. We’re not a fast-food joint: in addition to its superior chicken sandwiches, tenders and hand-cut fries, SUPER CHIX® also specializes in fresh salads and in-store churned, hand-dipped premium frozen custard. Follow SUPER CHIX® on Facebook and Instagram. For more information about SUPER CHIX®, contact us at corporate@superchix.com.

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Salt Lake City, UT. After much anticipation, SUPER CHIX® is pleased to announce the opening of its first US franchise location in Huntsville, AL at CRUNKLETON COMMERCIAL REAL ESTATE DEVELOPMENT’S “TIMES PLAZA” located off Highway 231 in Huntsville, AL. The new SUPER CHIX® Restaurant is located at 2317 South Memorial Parkway, Huntsville, AL – 256/489-0078. SUPER CHIX® (www.superchix.com), is a premium, fast-casual dining experience that is devoted to fresh, high-quality offerings and great customer experience. The Huntsville restaurant is the Company’s first location outside of the Dallas market and the first franchise location anywhere in the US. “We are very excited to partner with local restaurateurs Kumar Patel and Rajesh Patel and their partners to bring the concept to Huntsville and later this year to Hoover, AL,” said Darryl Neider, CEO of SUPER CHIX®. SUPER CHIX®, founded by Nick Ouimet, opened its first location in Dallas, TX in 2014 and now has four restaurants operating in and around the Greater Dallas/Ft. Worth metro area. All menu items are made fresh and feature gourmet toppings free from MSG and GMOs. The fresh, never-frozen chicken is marinated in-store, grilled or hand-breaded and cooked in peanut oil which is free from additives. Even the toppings come from whole vegetables and are sliced by hand. There are also house-made sauces offered like ranch, honey mustard, a signature SUPER CHIX® sauce, buffalo, Korean BBQ and the best-selling Nashville hot chicken sauce that also comes on a sandwich or as a dipping sauce. “We take great pride that at SUPER CHIX® each meal is cooked-to-order, making it hot and fresh for the customers,” said Neider. SUPER CHIX® is focused on bringing together the highest quality ingredients, preparation methods and recipes that we all expect out of a great dining experience. “This isn’t fast-food chicken — our high-quality, fresh tenders and filets are lightly breaded with breading that has just only seven ingredients — we believe simple is better. We have no drive-thrus and our interiors have an elevated, cool vibe that’s perfect for a casual lunch or dinner. We’ve developed a product and experience that stand out in the market and caters to all ages and walks of life — everyone enjoys high-quality food in a fun environment,” said Neider. In addition to its premium chicken and hand-cut fries, SUPER CHIX® also specializes in frozen custard which is served as hand-dipped in cones or cups, or in milkshakes and fusions (concretes). Chocolate and vanilla are churned each morning and are always on the menu, but SUPER CHIX® also offers a special flavor of week. Future custard flavors include cookies and cream, Reese’s peanut butter cup, Butterfinger, English coffee toffee, chocolate chip cookie dough, black raspberry cheesecake and more. SUPER CHIX® was voted “Best French Fries” in Dallas by D Magazine because of its dedication to freshness and strict preparation methods that result in excellent taste. “Times Plaza is the perfect location for the new-to-market SUPER CHIX® thanks to its easy accessibility and prominent visibility from the parkway,” said Crunkleton Commercial Real Estate leasing agent, Anusha Davis. “Nearby professionals will have another great option for a fast-casual lunch with healthy options and dinner crowds will discover a new quality eatery they can enjoy with family and friends. SUPER CHIX® has put together an excellent team here in Huntsville who will operate the brand and ensure that each visit has rave reviews.” “In addition to the two new restaurant locations in Alabama, we have another restaurant slated to open in American Fork, UT in December of this year,” said Neider, “and we are now getting a lot of interest from other solid prospective franchise partners.” Follow SUPER CHIX® and the new Huntsville restaurant on Facebook and Instagram. For more information about SUPER CHIX®, contact us at corporate@superchix.com, visit our website at www.superchix.com, or call CEO Darryl Neider at 801/918-3404.
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